Starbucks was preparing to for more than 8,000 of its coffee shops in the United States to provide training against discrimination very soon. This action related to the most recent issues of the company to deal with the aftermath of the arrest of two black men in one of their shop in Philadelphia. After the incident last month, the network apologized and met with those affected, but also said it would train 175,000 of its employees. “We still aspire to be the place where everyone feels welcome,” Starbucks president Howard Schultz said in an open letter. He added that the training will be part of the way Starbucks trains all its workers. According to a video that gave a preview of the training session, the event was to include a recording featuring Starbucks executives, rapper and activist common.
Say no to the prejudices and stereotypes behaviors
Then the employees would explore the bias in an honest and true way and they would form small groups to see how discrimination occurs in their daily work. Developed with the support of opinions from the NAACP Legal Defense and Education Fund, the Perception Institute and other activist organizations, the four-hour training was designed to give workers a basic overview of the history of civil rights in the country, from the 1960s to the present. The agenda also includes the presentation of a brief documentary. Training on implicit or unconscious bias is used by many corporations, police departments and other organizations. It is usually designed for people to talk about prejudices and stereotypes. The Perception Institute, a consortium of researchers who advise Starbucks, defines implicit bias as a series of positive or negative attitudes or stereotypes that someone has towards another person or group without being aware of it. A common example, according to some of their studies, is the tendency of white people to associate blacks with criminal behavior.
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